Journalism & Mass Communication Department

Teachers Profile

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Smt Rashmi Roy (Mukherjee)

State Aided College Teacher

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Smt Rilina Kanjilal

State Aided College Teacher

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ROCHELLE ANN LEPCHA

Assistant Professor

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About

The Journalism Programme of Women’s College Calcutta is designed to give women an effective definitive voice in the world of media. We here mould the voice of future communicators to echo the development needs of all sections of a society in transition such as ours. The Journalism specialization introduces Mass Media in India and the world and their role and importance in a democratic country. Focus of teaching is on Print, Electronic and Online Journalism. 

 

This program currently intends to:

  • Create awareness about Mass Media and its importance in democracy
  • Train students to collect data for news and features for newspapers, magazines, radio, television and the digital platforms.
  • Train them to write news and features for the same.
  • Educate them about the page design and production process in news media
  • Learn technicalities of the broadcasting and telecasting platforms.
  • Provide the students a broad perspective on social media
  • Educate them about the importance and technicalities of photo journalism.
  • Give them hands on training to shoot news events, documentary or feature films using a video camera
  • Train them to edit video clips for a news bulletin

Introduced in the year 2008, the Department of Journalism and Mass Communication of Women’s College, Calcutta, follows a course structure which is combination of both theory and practical assignments. The course is industry-friendly to give the right exposure in the practical field. We promote critical thinking and encourage participation in group discussions, debates, workshops and seminars in college and elsewhere. We encourage creative expression developing aesthetic senses, and analytical abilities developing in-depth perspectives. The department inculcates academic depth through research based projects and dissertations, both at under-graduate and post-graduate levels.

The department has proven to be high in demand with remarkable performance over the years offering wide job opportunities both in academic and professional fields for its students. This initiated introduction of the Honours course in Journalism & Mass Communication in 2009 and Masters Course in Journalism & Mass Communication in 2015, both in affiliation with University of Calcutta. The department follows the CBCS system of evaluation as per Calcutta University Regulation since 2018. The department also follows the new CCF pattern as per Calcutta University Regulation since 2024.

 

Programmes

(i) M. A. in Journalism and Mass Communication (affiliated to University of Calcutta)

(ii) B. A. (Honours) in Journalism and Mass Communication (affiliated to University of Calcutta)

(iii) B. A. (General) in Journalism and Mass Communication (affiliated to University of Calcutta)

(iv) B. A. (Honours) in Journalism and Mass Communication (affiliated to University of Calcutta) Under Choice Based Credit System (CBCS)

(v) B. A. (General) in Journalism and Mass Communication (affiliated to University of Calcutta) Under Choice Based Credit System (CBCS)

(vi) Four year Degree Course (Honours & Honours with Research) Programme, (affiliated to University of Calcutta) Under CCF, 2022

(vii) Three year Degree Course (Multidisciplinary) Programme, (affiliated to University of Calcutta) Under CCF, 2022

The Department of Journalism and Mass Communication supports the students in various co-curricular activities and thus have separate societies for film, photography, debate and current affairs, book and creative writing. Students themselves are active members here and organize various interactive sessions.

Photography society organizes annual photo exhibition and photography competition titled Shutterbug Spark.

Film society organizes annual documentary screening, short film screening along with making various short film projects.

Debate and current affairs society organizes debates, extempore, quizzes along with making poster presentations on various social issues and current affairs.

Books and creative writing society publishes wall magazines, develops original scripts on various social issues, organizes and performs skit competitions, makes posters with social messages, conducts impromptu reactive sessions, essay writing competitions. 

All these societies contribute in the annual department’s fest Vox-Pop. 

 

 

Best Practices

 

  • The department has organized yearly Outreach Programmes to places like Kumortuli, old age homes and others
  • The department produces a yearly magazine named M2: The Mass Magazine.
  • The department produces 4 to 5 tabloids in a year on different themes and relevant media issues. 
  • The department organizes yearly wall magazine and poster making competitions
  • Shutterbugs Spark, a yearly photography competition is held to encourage students to showcase their talents. 
  • Vox Pop: departmental fest has been organized by the department for the past 7 years. A much awaited event, it comprises of various activities like RJ hunt, creative writing, impromptu, skit competition, debate, documentary making, reel making, quiz, etc.

Teaching Learning

Being a professional course which is highly dynamic in its nature, the department believes in participatory student-centric learning methodology. Following the syllabus of the affiliating university, the department trains its students on print journalism, television journalism, radio journalism, online journalism, advertising, public relations, media management along with developing insights into theories of communication, culture and society, ethical perspectives on media and media laws. 

The department offers exclusive training on tabloid making, photojournalism, documentary film making, feature film making, news bulletin and audio visual capsule making, audio story and radio news capsule making, PowerPoint presentations on media related subjects and research based dissertations. Class lectures are delivered with visual aids and computer presentations as needed; special study materials are issued; students’ group discussion are held regularly and opinion poll on the current topic are analysed; case studies are discussed in the class;  activity based learning is promoted; question and answers are discussed; regular evaluations are conducted; students are updated with latest information.

Students are given hands-on training in various industry recommended software (photo editing, video editing, sound editing, page making, multimedia), along with handling various production equipments and tools.

Teaching learning method also incorporates news analysis assignments, industry visits, outdoor photo assignments, student’s presentation, anchoring, web designing, blogging, vlogging, advertisement and public relation campaigns and many more  There are also invited lectures, panel discussions and seminars on various themes and relevant issues pertaining to the syllabus and beyond.

These methods applied along with wide reading references and discussions of various seminal texts in the class inducing critical thinking among the students. Theoretical depths are balanced with industry oriented practical training. This credit based system and the syllabus has facilitated an in-depth understanding of the discipline. The facilities used for teaching and learning are used to create images in the minds of students, these would include resources from white board to multimedia. 

 

CLASSROOM TEACHING BY INTERACTIVE METHODS

Interactive learning is about giving students an all-rounded experience that aims to not just instruct them on a theoretical level but also give them real-world examples and experiences to back up the knowledge they are absorbing. It is a type of learning that engages students in their education by breaking down the barriers between them and the material. When students are actively involved in their learning, they are more likely to retain information and be successful. There are many benefits to interactive learning, including improved academic performance, increased engagement, and enhanced social skills through increased public speaking opportunities. Also, it is seen that students feel motivated. It’s easy for teachers to assess the level of achievement. With this process, learning process is enhanced and student output is maximized.

 

To bring out the best in students, we are trying to adopt new teaching methods. Some of the methods are as follows: 

1. Q&A sessions

On the heels of every topic introduction, but prior to formal lecturing, we ask our students to jot down questions pertaining to the subject matter. We then mix them up and read and answer the student-generated questions.

2. Incident process

This teaching style involves a case study format. The focus is on learning how to solve real problems that involve real people—preparing our students for life beyond our classroom. Provide small groups of students with details from actual incidents and then ask them to develop a workable solution.

3. Think, pair, and share

We establish a problem or a question and then pair our students. We give each pair sufficient time to form a conclusion, and permit each participant to define the conclusion in her personal voice. We apply different variations of the process and we have found our students getting engaged, communicating, and retaining more information before our own eyes.

4. Buzz session

Participants come together in session groups that focus on a single topic. Within each group, every student contributes thoughts and ideas. We encourage discussion and collaboration among the students within each group; everyone learns from one another’s input and experiences.

5. Brainstorming — various techniques

Interactive brainstorming is typically performed in group sessions. The process is useful for generating creative thoughts and ideas. Brainstorming helps students learn to pull together. Types of interactive brainstorming include: Structured and unstructured, reverse or negative thinking, nominal group relationships and online interaction such as chat, forums and email.

6. Peer review writing

This is a very important interactive teaching style. Students exchange their write ups or thesis with their classmates. Then their peers write the strengths, problem points, and areas to improve. Peer review writing helps each learner get objective feedback from their peer.

7. Role play activities

These interactive teaching strategies make students think, plan and act. Students also interact with their classmates to prepare for roles and dialogues. We try to make students enact successful journalists or teach them moral or ethical values of journalism. Students can do role plays in pairs, groups, or with the teacher.

8. Other activities

We make our presentations and lecture demonstrations interactive by adding polls, quizzes, and brain breaks.

Interactive teaching strategies can be a powerful tool for promoting engagement, critical thinking, and deeper learning. By incorporating these strategies into our classroom, we are trying to create a dynamic and stimulating learning environment that fosters a love of learning.

9. Research Activity

The library has an immense collection of books on Journalism & Mass Communication in Bengali as well as English. Apart from these the students have been provided online access to rare books and other publications in the library. We encourage students to do research work so that they grow. The department also encourages the use of Newspapers and Magazines which are all available through the library.   

10.  Online Learning

The department maintains its academic activities online through the facilities of G Suite package. The department maintains Google Classroom for each class and each individual faculty member where faculty shares learning materials along with receiving students’ assignments and interacting with them. The department also has YouTube channel for video lectures exclusively for the students of the department along with interactive online learning experiences through collaborative learning projects, online assignment submission facility, and online quizzes as part of the learning process. Furthermore, the department does many activities online as it has launched an online students’ project to spread awareness about social media on World Social Media day. The students of the department enjoy relentless connectivity with department faculty through various online communication platforms.

Inductive and Deductive Approaches. 

The department uses the Chalk-and-Talk method for discussions and explanations in the classrooms. This discussion uses inductive and deductive approaches to help students grasp the concepts. 
 

Constructivist and Inter-disciplinary approaches. 

Constructivist approaches indicate learning by linking material to previously learnt ideas. This is further supported by interdisciplinary sources wherein students connect with other subjects through electives and Inter-Departmental lectures.


 13. Current Affairs. 

The students are encouraged to accommodate current affairs as that is the basic criteria for journalism. 
 

14. Projects, Report Writing, and Seminars.

 Students have the space to be creative with their projects, understanding selected topics thoroughly while conducting research on them. The projects and reports assist teaching as well as evaluating the degree of learning. 

 

Use of Information and Communications Technology (ICT) in classrooms

 

Information and Communications Technology (ICT) can impact student learning when teachers understand how to integrate it into curriculum. To make ICT teaching and learning more interactive, we try to use various platforms and tools that have been created and updated over the period of time. We try to use the following ICT tools for enhanced learning process. 

1. Google Classroom - Blended Learning Platform:

Google Classroom is a free, blended learning platform that offers a variety of benefits for both students and teachers. Google Classroom enhances the productivity and takes workflow management to the next level. It keeps track of assignments coming in with a simple glance making it very easy to know everyone's status and to follow up with students who are missing work. Everything is time stamped, so late work is easily identifiable. Since Google apps are cloud based the work in Google Classroom saves automatically and is accessible from any device. It helps us store and keep proper track of assignments given to students.

 2. Google Forms: Google Forms allows us to conduct MCQ quizzes or surveys online. The information is stored as spreadsheets automatically record the answers. The spreadsheet then populates the responses from the quiz or survey in real-time. We also use Google forms to give feedback to and receive feedback from students and parents.

3. Videoconferencing Platforms: During COVID pandemic when the world shifted to Online mode for teaching learning various free videoconferencing platforms like Google meet and Zoom were used to conduct online classes. As the offline classes continue, we still use these platforms for extra class or remedial class sessions, thus keeping both the online and offline methods available for students.

4. Smart Classroom: Classroom integrated with projectors, computers and internet connections provides enhanced and interactive learning and teaching opportunities for students and teachers. The internet-connected to systems in smart classes is stored with abundant information. It is accessible anytime for their teaching and learning process. Teachers can access information from various educational sources for teaching purposes. It helps in easy access to online resources. Smart Classrooms helps in developing critical thinking and problem-solving skills in students. 

5. e-Resources: e- journals from our college library are available for students to access remotely in online mode and enhance their learning experience. E books are also uploaded on Google Classrooms for students to have permanent access.

 

Syllabus

SL NO SUBJECT VIEW / DOWNLOAD
1 SYLLABUS OF CBCS CURRICULUM
2 SYLLABUS OF CCF CURRICULUM

Capacity Building

on co-curricular activities

Students' News Tabloids

Being a professional media course, Department of Journalism and Mass Communication believes in the importance of co-curricular activities in developing students’ knowledge and skill beyond the syllabus oriented learning. To inculcate industry oriented skills and knowledge the department organizes various activities throughout the year. The Events section along with other following sections below illustrate various ways skills and capacity of all students are developed throughout the years.

 

(i) Industry Interaction: Senior television journalist interacting with students  (ii) Principal, Dr. Mahua Das, presenting trophies to the winners of the annual quiz competition

Research and Projects

 

(i) Dissertation Projects done by UG and PG students (ii) Documentary films made by UG and PG students

Both the under-graduate and post-graduate students of the department submit research dissertations as part of the course-work. The students are encouraged to participate in national and international conferences and publish their research works. The research projects of the students that have been published and presented are as below –

(i)Ms. Sreoshi Bakshi supervised by Dr. Surhita Basu, PG student of the department presented her dissertation work in the 14th International Conference of Global Communication Association on Digital Inbound: Internet Communication and Beyond organized by Manipal University in Jaipur India in 2018. The research paper has been published as book chapter by international publisher in 2019.The students of the department are encouraged to conduct original research works developing an environment of research and academic vigor.

(ii)Ms. Tithi Bhowal supervised by Dr. Surhita Basu, UG student of the department presented her dissertation work in the National Seminar on Media & Marginality: Situating the Minority in Popular Narratives organized by Alia University, Kolkata, India in 2017.

Apart from research dissertation, the students of the department are also engaged in developing many other projects.

The department launched its annual departmental magazine, M2 – The Mass Magazine on the occasion of World Press Freedom day on 3rd May, 2021.

The department organized a students' seminar on the occasion of World Social Media Day 2021 on Social Media: Researches & Debates on 26th June, 2021.

The students of the department maintain a social media awareness campaign online as a multi-media, multi-lingual interactive project site #SOCIAL(media)ism

 

Social Media Awareness Campaign: Online Project during Pandemic (Click to open)

Academic Activities

Certificate Courses

Awards

MOUs

Distinguished Alumna

Result

Sl No Title Result View
1 Pass Percentage of Students in the Department for Last Five Years

Student Progression

Students' Success Rate:

 

Year

Appeared

Passed

Pass %

I Class

II Class

 

2011-2012

 

11

 

10

 

90.90%

 

0

 

10

 

2012-2013

 

30

 

30

 

100%

 

3

 

27

 

2013-2014

 

48

 

48

 

100%

 

5

 

43

 

2014-2015

 

36

 

36

 

100%

 

5

 

31

 

2015-2016

 

43

 

43

 

100%

 

0

 

43

 

 

 

 

 

 

 

 

 

 

 

 

 

YEAR

 

 

APPEARED

 

PASSED

 

PASS%

2017- 2018

56

56

100%

2018-2019

37

37

100%

2019- 2020

40

40

100%

2020-2021

55

55

100%

2021-2022

42

42

100%

2022- 2023

54

54

100%

2023-2024

35

35

100%

 

 

 

 

 

 

 

 

 

100 % of students from the department have successfully passed the university examinations since 2017

Students' Progression

Many of the students of the department are recruited through campus placements, many of the students starts their career right after the college. However most of our students pursue higher education after finishing the UG course. Many of the students join the PG course of Journalism and Mass Communication of the college, affiliated to University of Calcutta.

Through the college Placement Cell initially students are sent to different organizations for the internship wherein they get first-hand experience of the professional field. Post completion of the internship majority of the students of Journalism & Mass Communication department gets absorbed in the organizations where they had completed the internship. More over the placement cell plays a pivotal role to arrange for placement interviews for the students in different Media houses, PR Organizations, Advertising Agencies, Private Banks, Insurance Companies etc. Many students of the department regularly gets selected for various jobs through college placement cell.

Departmental Notices

Sl No Title Notice View

Research & Publication

Departmental Profile

Facilities

This credit based system and the syllabus has facilitated an in-depth understanding of the discipline. The facilities used for teaching and learning are used to create images in the minds of students, these would include resources from white board to multimedia.

• The library has an immense collection of books on Journalism & Mass Communication in Bengali as well as English. Apart from these the students have been provided access to rare E-books and other publications in the Undergraduate library. 

There is also reading room service and reference service.

• The department also encourages the use of Newspapers, Magazines which are all available through the library. 

There is also question bank and book bank facility available. 

• The engagement with technology is deemed necessary and the students of the department also have access to the departmental laptop while presenting paper or seminars. Free wifi facility is provided to everyone.

• Classrooms are equipped with projectors and screens to take smart classes. This has been particularly useful in engaging students with PowerPoint presentations on current media issues.

• Classrooms are equipped with 12 monitors – keyboard – mouse - CPU sets for the practical sessions. 

Softwares like Adobe Ahotoshop, Adobe Premiere Pro, Adobe Indesign, Sound Forge, Adobe Audition, Quark Xpress are available.

• The department encourages the use of a 5.1 speaker set and 09 sound boxes that help students work in the audio segments.

• The department encourages the use of microphones and lapel system which help in anchoring as well as shooting for news bulletins.

• The department has a television set which allows students to view documentary films, films of famous personalities according to syllabus and other programmes which help them understand television and film as a medium of communication.

• The department has a DVD player which allows students to view works of former students preserved by the department.

• The department has a Handy Cam which allows students to record various media related issues and programmes of the department.

• The department has a DSLR camera which helps students understand the technicalities of photo journalism.

• The department has a tripod which helps students stabilize their shoots.• The department has a separate air conditioned laboratory that helps students do their practical peacefully. The department has 2 cupboards and 4 Almirahs to keep important documents.

 

Activities

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